
How Berman Bakery transformed maintenance from reactive to preventive - reducing production defects by more than 35%.
With AnyMaint’s AI-powered maintenance platform, Berman Bakery turned daily challenges into measurable performance gains.
Berman Bakery is one of Israel’s oldest and most iconic bakeries, founded in 1875 in Jerusalem’s Old City. Today, with 700 employees, it operates from a modern 10,000 m² facility that combines generations of baking tradition with advanced, fully automated production lines.

Berman's Challenge: Lack of Interdepartmental Communication
As in many factories, the main challenge at Berman wasn’t the quality of its maintenance team — it was the lack of communication, which caused delays, errors, and waste.
“When I returned to Berman, I wanted to find the main organizational pain point - and it was obvious: poor communication between production, maintenance, and quality. Everyone worked in their own corner, problems were scribbled in notebooks, and we were constantly chasing breakdowns instead of preventing them.”
Ilan Goudsmid, Head of Technology and Innovation, Berman Bakeries
This communication gap led to delayed responses, production shutdowns, and a “reactive maintenance mindset.”
The lack of organized historical data made it difficult to track recurring issues, work hours, and costs — and to manage compliance with food-safety and regulatory standards.
From Reactive to Preventive with AnyMaint
Ilan’s goal was to shift Berman from reactive to predictive maintenance - a transformation he achieved with AnyMaint.
Through determination and strong management support, the team ensured full adoption across the plant.
“We went machine by machine, labeled every asset with a QR code, and trained every operator to report directly from their smartphone. It took persistence and backing from management - but once people saw that reports led to real action, everyone got on board.”
Ilan Goudsmid, Head of Technology and Innovation

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A key step was introducing a new discipline: no more phone calls to maintenance.
All faults had to be reported digitally via QR scan. It was a bold decision that changed behavior - empowering operators to take responsibility and giving maintenance full visibility in real time.
Within months, Berman achieved Ilan’s goal.
The team now operates primarily with a preventive maintenance mindset, reducing production defects by more than 35% - with a target of 45% by the end of 2025.
Maintenance performance is now fully measurable, and management has complete transparency across all maintenance activity.
What Berman Bakery Gained by Implementing AnyMaint

37% less production defects
With AnyMaint, Berman reduced costs incurred from production defects by 37%, in months.

From firefighting to foresight
Full documentation gave management the insignt needed to move from reactive to preventive maintenance.

100% Factory Floor Adoption
No more phone calls - operators scan, report, and move on; maintenance sees real-time priorities and responds faster.

Digital transformation
With everything documented maintenance performance is now fully measurable, and management has complete transparency.

“Today everything is documented and transparent. We know exactly what was fixed, when, and by whom. Within months, we shifted from reactive maintenance to preventive maintenance - and reduced losses from production defects by 37%.”
Ilan Goudsmid, Head of Technology and Innovation
Beyond the numbers, the project also improved collaboration, accountability, and decision-making across departments - proving that with the right tools and leadership, even traditional industries can achieve data-driven, AI-powered maintenance excellence.
See collaborative, AI-powered maintenance in action.
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